ARTS HUNTSVIILE
Brand Name, Logo Development, and Print and Video
New name for an arts organization.
Client:
ARTS Huntsville - Huntsville, AL
Project Details:
Arts Huntsville is a nonprofit organization dedicated to advancing the arts throughout the Huntsville and Madison County region of Alabama. They engaged our team to develop a new brand identity—including a name, logo, and supporting print and media materials—to better reflect their mission and vision.
We collaborated closely with key stakeholders to explore a range of naming and logo options. These concepts were evaluated through focus groups, surveys, and industry research to ensure the final brand would resonate with the community and stand out in the cultural landscape. The result was a thoughtfully crafted identity designed to strengthen Arts Huntsville’s presence and impact across the region.
Roles:
Creative Director, Logo Designer
Tasks:
• Creative leadership, design and brand creation.
• Worked with agency team and stakeholders.