Client:

Southern Scape, Madison, AL

Project Details:

Southern Scape, a high-end landscaping company based in Madison, Alabama, specializes in custom landscape design for both residential and commercial clients. Looking to completely refresh their brand, they partnered with the agency, and I was brought in to lead the creative development.

The project began with the creation of brand stylescapes, focusing on selecting the right color palette, typography, and design elements to reflect the professionalism and sophistication of Southern Scape’s services. I presented three initial stylescape concepts, and once a direction was approved, I carried that vision through to the design of their new website, marketing collateral, and social media assets.

Roles:

Co-Creative Director, Designer

Tasks:

• Co-creative leadership, design and brand creation.

• Worked with agency staff on all aspects of the brand.

southernscape.com