Client:

TARCOG - Huntsville, AL

Project Details:

The Top of Alabama Regional Council of Governments (TARCOG) is a non-profit organization serving communities across five North Alabama counties by addressing shared regional challenges and opportunities. I was brought in by the agency to provide creative direction and design support for a range of ongoing and new initiatives.



Collaborating closely with both the client and agency teams, I led the development of a refreshed brand identity—including a new logo—and extended the visual branding across various media platforms. In response to the growing need for stronger community engagement following the COVID-19 pandemic, the rebrand was strategically designed to improve public awareness of TARCOG’s services and establish a professional, lasting identity with broader reach.

tarcog.us

Roles:

Creative Director, Designer

Tasks:

• Creative leadership, design and brand creation.

• Worked with agency team on development.